1. Know your audience 

• Who are you selling yourself to? 
• What do they care about? 
• What are their pain points? 

If you can answer these questions, you'll be able to craft a much more effective sales pitch.

2. Be clear and concise 

Don't try to overwhelm your prospect with too much information. 

Keep your message focused and to the point. Confusion leads to breaking a sale.

3. Be confident

If you don't believe in yourself, no one else will. 

Sell yourself with confidence and conviction, and people will be more likely to buy into what you're saying.

Want to start making money with your luxury brand? - Check out our best-selling brand building book here

Robert & Alek
CEO Sphere

I'm going to show you my call to action formula that has generated 10,000+ leads and converted hundreds of customers in less than 30 days:

1. Always start with why

Make your CTA's benefit-oriented. This gives people a reason to take action.

2. Include a bold promise

Be bolder than a benefit and take it to the next level.

Tell people that taking action now will see even greater impact in the long term.

3. Provide a specific timeframe

Being time-specific provides an element of certainty to your request.

4. Keep it to a small request.

Asking people to take too many actions is stressful. Keep it simple to see better conversions.

5. Gain bitesize commitment 

Jumping straight into a request for a sale on social media is like playing Russian Roulette with a fully loaded gun. 

- Ask for a little

- Build familiarity and trust

- Gain bitesize commitment

- Ask for more slowly through email

- Gain the sale

Want to start making money with your luxury brand? - Check out our...

A psychology guide to get more customers to buy from you:

1. Label your customers.

- People want to feel part of a group. 

- Speak specifically to the type of customer you want to attract. 

Labelling allows your ideal customer to feel like you serve exactly what they need.

2. Play devil's advocate.

- Speak about what your product can't do vs what it can do. 

- Makes you come across as more transparent and trustworthy. 

This shows confidence and knowledge in your product and that you are not trying to mislead customers.

3. Use the loss-aversion bias. 

People are more likely to take action when there is something to lose over something to be gained. 

- Reframe wins as losses

- Mention the knock-on effects of not 

taking action. 

- Explain the opportunities that would be missed if they don't buy

4. Play hard to get

People desire more what they can't have.

- Make your product seem like an enticing challenge.

- It makes the reward sweeter when...

Many new businesses try to get in front of too many people...

 This is a mistake

A message that speaks to everyone has your audience looking like: 

 

When you try to reach everyone, no one feels spoken to.

 

Instead:

Define ONE person and address them in your marketing message >>>

Prompts to define your ONE ideal customer:

• What is your ideal customers current situation?
• What is their dream state?
• What is the unknown part of the problem keeping them from their dream state?
• How does your product/service solve their problems?
• How does your product/service carry them to their dream state?

One message that resonates with 1,000 customers is more effective than a thousand different messages that reach none.

The best way to attract premium customers

1 Start with one customer

2 Know what their life looks like

3 Know what they aspire to achieve

4 Position your product as a bridge. By using marketing yo communicate your brand takes your customer from current...

This has guaranteed me an average of 87% closing ratio!

9 out of every 10 deals is mine

Many people start their conversations with a 

'Hey, what's up, this my offer'

Other people start their conversations talking about the weather...

Unless you are selling them an umbrella... save that one for later!

Both of these ways will lead to a 'No, thank you'.

Your prospect cares about unique treatment & understanding, not generic scripts & salesy techniques...

Step 1

Build rapport the right way!

• Instead of talking to a common for all people topic (the weather), find a unique interest you share with the prospect & an opportunity to complement them!

'Jamesss, did you catch the football game yesterday? - Man, I told you we were gonna win'.

'Elle, before we dive in, that post you made yesterday... WOW! - It was amazing!

Step 2

Transition into business.

• Making the prospect talk about something they love, before talking about something more serious, opens the door to their...

1 Not selling because you are scared to sound salesy

 Salesy isn't even a word in the dictionary.

 There is no definition for it. It's a made up thing to keep you poor.

 If you have an offer that helps people, then start promoting it!

2 Not searching for clients daily

If you are not actively searching for clients, you won't make money.

Just because you have clients today, doesn't mean you will tomorrow.

Dedicate 30 minutes every day to start new conversations.

3 Not trusting yourself or the product you sell

 You can't sell a product to a stranger, if you don't believe in it.

 The lack of confidence will keep you poor.

4 Not being consistent

 You can't give your everything 1 day, then sleep for a week.

 Show up as often as you can, but never quit.

5 You don't have an irresistible offer

 If your offer doesn't have 10x the value in relation to the price, change it.

 An irresistible offer has considerable less risk...

1. People don't like being told what to do. Try asking more questions. 

 Asking questions gives your customers a choice. Meaning your customers are far more likely to take action. 

If you are remotely serious about your success, read until the end.

These skills will get you 10 years ahead of 96% of the people:

1. Eliminating negativity

Learn to avoid negativity every day.

• Stop hanging with negative people.
• Stop watching the news.
• Stop focusing on problems.    
• Start surrounding yourself with winners.
• Start focusing on solutions.
• Start your day with gratitude.

2. High-income money skills

These 5 skills guarantee that you will 

make a lot of money:

• Sales
• Design
• Copywriting
• Video editing
• Automations master

3. Key soft skills

Soft-skills allow you to connect better with people. Here are 5 irreplaceable soft skills:

• Empathy (understanding people's emotions)
• Communication (persuasion & listening)
• Problem-solving
• Leadership and confidence
• Self-Control under pressure

4. Self-control and self-love

You need to know what your body and mind is asking you for.

If you can't control yourself, how will you control your life?

5....

1. You're pitching your product too soon

This keeps clients running away from you.

Instead, ask quality questions to understand exactly what they need.

Then provide solutions according to those needs.

2. You're only talking about you when reaching out to potential clients

If you want to convert more leads into clients, be a really good listener.

Allow them to express their frustration, as often times, they will communicate exactly what they want from you.

3. You're not following-up with value

80% of all deals require 6 to 12 points of contact in order for people to buy from you.

Follow-up is essential, and you need to do it by adding value to the customer:

"Just checking in to see what's up!

"I saw this article that I thought would be useful to you, let me know if you like it? "

4. You're not asking quality questions on sales calls

Talking about the weather it's great, but ineffective when it comes to business.

Instead, ask questions which help...

1.Use the assumptive close

Whenever asking for a payment at the end of your sales calls, do NOT do this:

•   Wanna start work? Do you like it?

• Instead, assume that they will work with you, and give them 2 options. Both options favourable to you.

"Which package would you like to invest in? A or B?"

2. Use the, no-risk, full benefit close

Lay out all the benefits of your programme, and add a guarantee on top.

Only then, reveal the price and ask:

How would you like to pay, paypal or card? 

3. Same boat, row ahead close

Present someone who was in the exact same situation as them. Then showcase their transformation, and say:

"Rob was in the exact same situation as you, he was looking for X, Y and Z. Fast forward 3 months after, those are his results. If you are looking for similar results, let's start Monday" 

4. You are privileged close

Make them see that the sole reason of them being able to afford your service, is a...